A different and unique project: How Calmo’s branding was created
Calmo, a brand with a lot of essence
Our brand does not only consist of a logo and colors, but it is also a way of acting and understanding our work, it is our distinguishing mark. That’s why, since its launching in 2016 we have tried to develop a coherent visual identity which represents our essence and values. Some applications are more formal, such as presentations and budgets. Some others are funnier, such as notebooks or welcome packs. But all of them have something in common: they all reflect who we are.
Cliente
Calmo AgencyServices
Branding
Web Design
Web Development
Illustration
Video
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![Calmo-Case-Study-Marca-Web-Cuadro Ilustración Personajes Calmo](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Cuadro.jpg)
![Calmo-Case-Study-Marca-Web-Cuadro-Oficina Ilustración de los personajes en los cuadros de la oficina](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Cuadro-Oficina.jpg)
![Calmo-Case-Study-Marca-Web-Paginas-Web Páginas de la web](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Paginas-Web.jpg)
Illustrating our values
Calmo’s values constitute the solid basis on which we have built and developed our brand. They guide us in our daily tasks and help us remember why we come to work. So, to reinforce them we have created customized illustrations and they are now part of our office’s decoration.
![Animación-Valores-Nube-EN Ethics is at the heart of everything](https://calmoagency.com/wp-content/uploads/2022/03/Animación-Valores-Nube-EN.gif)
![Animación-Valores-Brazos-EN Enjoy what you do](https://calmoagency.com/wp-content/uploads/2022/03/Animación-Valores-Brazos-EN.gif)
![Animación-Valores-Cervezas-EN Design is always at the forefront](https://calmoagency.com/wp-content/uploads/2022/03/Animación-Valores-Cervezas-EN.gif)
![Animación-Valores-O-EN Listen, think & act, in that order](https://calmoagency.com/wp-content/uploads/2022/03/Animación-Valores-O-EN.gif)
![Animación-Valores-Premio-EN Strive for excellence in everything you do](https://calmoagency.com/wp-content/uploads/2022/03/Animación-Valores-Premio-EN.gif)
![Calmo-Case-Study-Marca-Web-Foto-Oficina Foto oficina](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Foto-Oficina.jpg)
Calmo’s expression in different formats
Hoodies, T-shirts, socks, cards, notebooks… Calmo’s corporate materials are really varied. Some are part of a Welcome Pack we give the people who join our team, others are the result of the annual team building days, and others are part of our solidarity events. But all of them have a common nexus: Calmo Brand.
![Calmo-Case-Study-Marca-Web-Ropa Ropa de Calmo](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Ropa.jpg)
![Calmo-Case-Study-Marca-Web-Ilustracion-Chat Ilustración personaje con ordenador](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Ilustracion-Chat.png)
![Calmo-Case-Study-Marca-Web-Animacion-Chat Chat de trabajo animado](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Animacion-Chat.gif)
![Calmo-Case-Study-Marca-Web-Animacion-Destacados Animación destacados Instagram](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Animacion-Destacados.gif)
We build meaningful relationships between brands and people through strategic design.
Come in and get to know our office
From the moment you go through our door, we want you to breath Calmo’s essence on each corner in our office. We try to boost creativity by creating a pleasant working atmosphere, with magnificent city sights.
![Calmo-Case-Study-Marca-Web-Foto-Oficina-01 Foto del cartel luminoso de Calmo en la oficina](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Foto-Oficina-01.jpg)
![Calmo-Case-Study-Marca-Web-Foto-Oficina-02 Foto de una sala de la oficina](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Foto-Oficina-02.jpg)
![Calmo-Case-Study-Marca-Web-Foto-Oficina-03 Foto de la zona común de la oficina](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Foto-Oficina-03.jpg)
![Calmo-Case-Study-Marca-Web-Foto-Oficina-04 Foto de una sala de la oficina](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Foto-Oficina-04.jpg)
![Calmo-Case-Study-Marca-Web-Documentos Documentos con el branding de Calmo](https://calmoagency.com/wp-content/uploads/2022/03/Calmo-Case-Study-Marca-Web-Documentos.jpg)
A bright and funny brand
One of our values is to enjoy what we do, and so it’s always good to have some fun!
![Calmo-Case-Study-Marca-Web-Ilustracion-Libreta](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Ilustracion-Libreta.png)
![Calmo-Case-Study-Marca-Web-Libretas Libretas de Calmo](https://calmoagency.com/wp-content/uploads/2022/02/Calmo-Case-Study-Marca-Web-Libretas.png)